{"id":898,"date":"2023-01-25T10:21:48","date_gmt":"2023-01-25T01:21:48","guid":{"rendered":"https:\/\/lanway.jp\/journal\/?p=898"},"modified":"2023-03-03T14:38:03","modified_gmt":"2023-03-03T05:38:03","slug":"%e3%82%ab%e3%82%b9%e3%82%bf%e3%83%9e%e3%83%bc%e3%82%b8%e3%83%a3%e3%83%bc%e3%83%8b%e3%83%bc%e3%83%9e%e3%83%83%e3%83%97%e3%81%ae%e9%87%8d%e8%a6%81%e6%80%a7%e3%81%a8%e4%bd%9c%e3%82%8a%e6%96%b9%e3%81%ab","status":"publish","type":"post","link":"https:\/\/lanway.jp\/blog\/knowledge\/898\/","title":{"rendered":"\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u306e\u91cd\u8981\u6027\u3068\u4f5c\u308a\u65b9\u306b\u3064\u3044\u3066\u5fb9\u5e95\u89e3\u8aac"},"content":{"rendered":"\n<p>\u30e2\u30d0\u30a4\u30eb\u30c7\u30d0\u30a4\u30b9\u306e\u767b\u5834\u306b\u3088\u308a\u3001\u9867\u5ba2\u306e\u884c\u52d5\u3084\u611f\u60c5\u3001\u96c6\u5ba2\u306e\u8ca9\u8def\u306f\u8907\u96d1\u5316\u3057\u3066\u3044\u307e\u3059\u3002<br>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u65bd\u7b56\u3092\u6253\u3061\u51fa\u3059\u4e0a\u3067\u3001\u9867\u5ba2\u306e\u8cfc\u8cb7\u884c\u52d5\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u306f\u91cd\u8981\u306a\u9805\u76ee\u3067\u3059\u3002<br>\u672c\u8a18\u4e8b\u3067\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6210\u679c\u3092\u51fa\u3059\u305f\u3081\u306b\u6b20\u304b\u305b\u306a\u3044\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u306e\u4f5c\u308a\u65b9\u3068\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30de\u30c3\u30d7\u3092\u4f5c\u308b\u4e0a\u3067\u77e5\u3063\u3066\u304a\u304f\u3079\u304d\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<div 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class=\"wp-block-heading\"><span id=\"i-3\"><strong>\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u306e\u8cfc\u8cb7\u884c\u52d5\u30e2\u30c7\u30eb\u306b\u3064\u3044\u3066<\/strong><\/span><\/h2>\n\n\n\n<p>\u300c\u8cfc\u8cb7\u884c\u52d5\u30e2\u30c7\u30eb\u300d\u3068\u306f\u3001\u6d88\u8cbb\u8005\u304c\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u8a8d\u77e5\u3057\u3066\u3001\u8cfc\u5165\u306b\u81f3\u308b\u306e\u304b\u3001<\/p>\n\n\n\n<p>\u307e\u305f\u8cfc\u5165\u5f8c\u306b\u3069\u306e\u3088\u3046\u306b\u30ea\u30d4\u30fc\u30bf\u30fc\u306b\u306a\u308b\u306e\u304b\u3001\u3068\u3044\u3046\u9867\u5ba2\u306e\u30d7\u30ed\u30bb\u30b9\uff08\u6ce8\u610f\u3001\u95a2\u5fc3\u3001\u6b32\u6c42\u3001\u8a18\u61b6\u306a\u3069\uff09\u3092\u30e2\u30c7\u30eb\u5316\u3057\u305f\u3082\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u6d88\u8cbb\u8005\u306b\u8a8d\u77e5\u3055\u305b\u308b\u624b\u6bb5\u3068\u3057\u3066\u30c6\u30ec\u30d3\u3084\u30e9\u30b8\u30aa\u3001\u65b0\u805e\u30fb\u96d1\u8a8c\u304c\u4e3b\u6d41\u3060\u3063\u305f\u6642\u4ee3\u3068\u3001SNS\u3092\u901a\u3058\u305f\u60c5\u5831\u53ce\u96c6\u304c\u4e00\u822c\u5316\u3057\u3066\u3044\u308b\u73fe\u5728\u3067\u306f\u6d88\u8cbb\u8005\u884c\u52d5\u306b\u5927\u304d\u306a\u9055\u3044\u304c\u3042\u308b\u3088\u3046\u306b\u3001\u6642\u4ee3\u3084\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u3068\u3068\u3082\u306b\u8cfc\u8cb7\u884c\u52d5\u30e2\u30c7\u30eb\u3082\u5909\u5316\u3057\u3066\u3044\u307e\u3059\u3002<br>\u307e\u305f\u4f1a\u793e\u306e\u30d3\u30b8\u30cd\u30b9\u3001\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u7279\u6027\u306b\u3088\u3063\u3066\u3082\u6d88\u8cbb\u8005\u306e\u8cfc\u8cb7\u884c\u52d5\u306f\u5927\u304d\u304f\u5909\u5316\u3059\u308b\u306e\u3067\u3001\u5fc5\u305a\u3057\u3082\u6700\u65b0\u306e\u3082\u306e\u3092\u4f7f\u3048\u3070\u3044\u3044\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"424\" src=\"https:\/\/lanway.jp\/journal\/wp\/wp-content\/uploads\/2023\/01\/buying_behaviour.png\" alt=\"\" class=\"wp-image-905\"\/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u4eca\u56de\u306f\u4e3b\u8981\u306a\u9867\u5ba2\u306e\u8cfc\u8cb7\u884c\u52d5\u30e2\u30c7\u30eb\u30924\u7a2e\u985e\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/strong><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>AISCEAS\uff082005\u5e74\uff5e\uff09<\/strong><\/h4>\n\n\n\n<p>AISCEAS\uff08\u30a2\u30a4\u30bb\u30a2\u30b9\u30fb\u30a2\u30a4\u30b7\u30fc\u30ba\uff09\u306e\u6cd5\u5247\u306f\u3001Attention\uff1a\u8a8d\u77e5\u3001Interest\uff1a\u95a2\u5fc3\u3001Search\uff1a\u691c\u7d22\u3001Comparison\uff1a\u6bd4\u8f03\u3001Examination\uff1a\u691c\u8a0e\u3001Action\uff1a\u884c\u52d5\u8cfc\u5165\u3001Shere\uff1a\u5171\u6709\u3068\u3044\u3046\u9867\u5ba2\u306e\u6d88\u8cbb\u884c\u52d5\u3092\u8868\u3057\u305f\u30e2\u30c7\u30eb\u3067\u3059\u3002<br>\u8cfc\u5165\u306b\u81f3\u308b\u524d\u306b\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3067\u60c5\u5831\u691c\u7d22\u3092\u884c\u3044\u3001\u8cfc\u5165\u5f8c\u306f\u3001\u4f53\u9a13\u3084\u611f\u60f3\u3092SNS\u3067\u5171\u6709\u3059\u308b\u3068\u3044\u3046\u884c\u52d5\u304c\u7279\u5fb4\u3067\u3059\u3002<br>\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3001\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u304c\u666e\u53ca\u3057\u3066\u3044\u308b\u4e2d\u3067\u3001\u60c5\u5831\u691c\u7d22\u304c\u3088\u308a\u8eab\u8fd1\u306a\u3082\u306e\u306b\u306a\u308a\u3001\u5546\u54c1\u306e\u6bd4\u8f03\u3084\u30ec\u30d3\u30e5\u30fc\u30fb\u53e3\u30b3\u30df\u3092\u63b2\u8f09\u3057\u305f\u30b5\u30a4\u30c8\u304c\u5897\u3048\u305f\u3053\u3068\u3067\u3001\u300c\u6bd4\u8f03\u300d\u300c\u691c\u8a0e\u300d\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u3063\u305f\u8cfc\u8cb7\u884c\u52d5\u30e2\u30c7\u30eb\u3067\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\" style=\"text-align: center;\"><img decoding=\"async\" src=\"https:\/\/lanway.jp\/journal\/wp\/wp-content\/uploads\/2023\/01\/AISCEAS.png\" alt=\"\" class=\"wp-image-906\" width=\"700px\"><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>SIPS\uff082011\u5e74\uff5e\uff09<\/strong><\/h4>\n\n\n\n<p>\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u306e\u666e\u53ca\u306b\u7740\u76ee\u3057\u3066\u4f5c\u3089\u308c\u305fSNS\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u8cfc\u8cb7\u884c\u52d5\u3092\u8868\u3057\u305f\u30e2\u30c7\u30eb\u3002<br>SNS\u3067\u77e5\u3063\u305f\u60c5\u5831\u306b\u5171\u611f\u3059\u308b\u3053\u3068\u3067\u6d88\u8cbb\u8005\u884c\u52d5\u304c\u59cb\u307e\u308b\u3053\u3068\u3092\u63d0\u5531\u3057\u305f\u7406\u8ad6\u3067\u3059\u3002<br>SIPS\u306e\u7279\u5fb4\u306f\u3001\u30d7\u30ed\u30bb\u30b9\u306e\u30b4\u30fc\u30eb\u304c\u5fc5\u305a\u3057\u3082\u8cfc\u8cb7\u3067\u306f\u306a\u3044\u70b9\u3067\u3059\u3002\u8cfc\u8cb7\u3060\u3051\u3067\u306f\u306a\u304f\u6d88\u8cbb\u8005\u306e\u30ea\u30c4\u30a4\u30fc\u30c8\u3084\u300c\u3044\u3044\u306d\uff01\u300d\u3001\u30ec\u30d3\u30e5\u30fc\u306e\u6295\u7a3f\u3001\u30d5\u30a9\u30ed\u30fc\u3001\u9ad8\u8a55\u4fa1\u306a\u3069\u3001\u5e83\u304f\u6349\u3048\u3066\u300cParticipate\uff08\u53c2\u52a0\uff09\u300d\u3068\u63d0\u5531\u3055\u308c\u3066\u3044\u308b\u306e\u3067\u3001\u4f01\u696d\u3068\u6d88\u8cbb\u8005\u306e\u95a2\u4fc2\u69cb\u7bc9\u306b\u3082\u5fdc\u7528\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\" style=\"text-align: center;\"><img decoding=\"async\" src=\"https:\/\/lanway.jp\/journal\/wp\/wp-content\/uploads\/2023\/01\/Sympathize.png\" alt=\"\" class=\"wp-image-908\" width=\"700px\"><figcaption class=\"wp-element-caption\">\u56f3\u8868\u51fa\u5178\uff1a\u96fb\u901a\u300cSIPS\u300d\u6765\u308b\u3079\u304d\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u6642\u4ee3\u306e\u65b0\u3057\u3044\u751f\u6d3b\u8005\u6d88\u8cbb\u884c\u52d5\u30e2\u30c7\u30eb\u6982\u5ff5<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>DECAX\uff082015\u5e74\uff5e\uff09<\/strong><\/h4>\n\n\n\n<p>2015\u5e74\u306b\u96fb\u901a\u304c\u63d0\u5531\u3057\u305f\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6642\u4ee3\u3092\u4ee3\u8868\u3059\u308b\u30e2\u30c7\u30eb\u3067\u3059\u3002<br>DECAX\u306e\u6cd5\u5247\u306f\u3001Discovery\uff1a\u767a\u898b\u3001Engage\uff1a\u95a2\u4fc2\u3001Check\uff1a\u78ba\u8a8d\u3001Action\uff1a\u884c\u52d5\uff08\u8cfc\u5165)\u3001eXperience\uff1a\u4f53\u9a13\u3068\u5171\u6709\u3067\u8868\u3055\u308c\u307e\u3059\u3002<br>DECAX\u306e\u7279\u5fb4\u306f\u9867\u5ba2\u306e\u4e3b\u4f53\u7684\u306a\u884c\u52d5\u3067\u69cb\u6210\u3055\u308c\u3066\u3044\u308b\u70b9\u3067\u3059\u3002<br>\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u767a\u898b\u3068\u3044\u3046\u9867\u5ba2\u306e\u4e3b\u4f53\u7684\u306a\u884c\u52d5\u304c\u8d77\u70b9\u3068\u306a\u308a\u3001\u6c17\u306b\u5165\u3063\u305f\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3001\u3042\u308b\u3044\u306f\u4f53\u9a13\u304c\u4e3b\u4f53\u7684\u306b\u30b7\u30a7\u30a2\u3068\u3057\u3066\u3064\u306a\u304c\u3063\u3066\u3044\u307e\u3059\u3002\u30e6\u30fc\u30b6\u30fc\u304c\u80fd\u52d5\u7684\u306b\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u89e6\u308c\u308b\u306e\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u8cea\u304c\u9ad8\u3044\u50be\u5411\u306b\u3042\u308a\u307e\u3059\u3002<br>AISCEAS\u30e2\u30c7\u30eb\u306b\u3042\u3063\u305f\u58f2\u308a\u624b\u304c\u767a\u4fe1\u3059\u308b\u8a8d\u77e5\u304b\u3089\u767a\u898b\u306b\u5909\u308f\u3063\u3066\u3044\u308b\u306e\u304c\u7279\u5fb4\u3067\u3059\u3002<br>\u5e83\u544a\u306a\u3069\u3067\u306f\u306a\u304f\u3001\u70ba\u306b\u306a\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u767a\u4fe1\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u80fd\u52d5\u7684\u306b\u767a\u898b\u3059\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\uff08\u6709\u76ca\u306a\u60c5\u5831\u3092\u767a\u4fe1\u3057\u3066\u6d88\u8cbb\u8005\u3068\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u56f3\u308b\uff09\u6642\u4ee3\u3092\u4ee3\u8868\u3059\u308b\u8cfc\u8cb7\u884c\u52d5\u30e2\u30c7\u30eb\u3067\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\" style=\"text-align: center;\"><img decoding=\"async\" src=\"https:\/\/lanway.jp\/journal\/wp\/wp-content\/uploads\/2023\/01\/DECAX.png\" alt=\"\" class=\"wp-image-909\" width=\"700px\"><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Dual AISAS\uff082015\u5e74\uff5e\uff09<\/strong><\/h4>\n\n\n\n<p>SNS\u3084\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u30a2\u30d7\u30ea\u306b\u5bfe\u5fdc\u3057\u305f\u8cfc\u8cb7\u884c\u52d5\u30e2\u30c7\u30eb\u3002<br>\u5e83\u544a\u3060\u3051\u3067\u306f\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u304d\u306a\u304f\u306a\u3063\u305f\u6d88\u8cbb\u8005\u3078SNS\u306a\u3069\u3092\u901a\u3058\u3066\u3001\u6d88\u8cbb\u8005\u540c\u58eb\u306e\u5171\u6709\u30fb\u62e1\u6563\u306b\u3088\u308a\u3001\u65b0\u305f\u306a\u6d88\u8cbb\u8005\u306e\u8208\u5473\u95a2\u5fc3\u3092\u5897\u3084\u3059\u3053\u3068\u3067\u3001\u8208\u5473\u95a2\u5fc3\u3092\u901a\u3058\u3066\u8cfc\u8cb7\u884c\u52d5\u306b\u7d50\u3073\u3064\u3051\u308b\u3053\u3068\u306b\u3042\u308a\u307e\u3059\u3002<br>Dual AISAS\u306e\u6700\u5927\u306e\u7279\u5fb4\u306f\u3001\u300c\u5e83\u3081\u305f\u3044\u306eA+ISAS\uff08\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u95a2\u5fc3\u5c64\uff09\u300d\u3068\u300c\u8cb7\u3044\u305f\u3044\u306eAISAS\uff08\u8cfc\u8cb7\u95a2\u5fc3\u5c64\uff09\u300d\u3092\u5206\u96e2\u3057\u3066\u8003\u3048\u3066\u3044\u308b\u3053\u3068\u3067\u3059\u3002<br>\u5f93\u6765\u306e\u30e2\u30c7\u30eb\u3067\u306f\u3001\u6d88\u8cbb\u8005\u306e\u8208\u5473\u95a2\u5fc3\uff08Interest\uff09\u306f\u3001\u8cfc\u8cb7\u306b\u95a2\u3059\u308b\u8208\u5473\u95a2\u5fc3\u3060\u3051\u3060\u3068\u8003\u3048\u3089\u308c\u3066\u3044\u307e\u3057\u305f\u3002<br>\u3057\u304b\u3057\u5b9f\u969b\u306f\u3001\u6d88\u8cbb\u8005\u306e\u8208\u5473\u95a2\u5fc3\u306f\u300c\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3078\u306e\u8208\u5473\u95a2\u5fc3\u300d\u3068\u3001\u300c\u8cfc\u8cb7\u3078\u306e\u8208\u5473\u95a2\u5fc3\u300d\u306b\u5206\u3051\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"988\" height=\"486\" src=\"https:\/\/lanway.jp\/journal\/wp\/wp-content\/uploads\/2023\/01\/2type.png\" alt=\"\" class=\"wp-image-910\"\/><\/figure>\n\n\n\n<p>\u6d88\u8cbb\u8005\u3092\u300c\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3078\u306e\u95a2\u5fc3\u5c64\u300d\u3068\u300c\u8cfc\u8cb7\u3078\u306e\u95a2\u5fc3\u5c64\u300d\u306b\u5206\u3051\u3066\u8003\u3048\u308b\u3053\u3068\u3067\u3001\u6d88\u8cbb\u8005\u306e\u8cfc\u8cb7\u884c\u52d5\u3092\u5f93\u6765\u306e\u30e2\u30c7\u30eb\u3088\u308a\u6b63\u78ba\u306b\u628a\u63e1\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<br>\u300c\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3078\u306e\u95a2\u5fc3\u5c64\u300d\u3092\u3044\u304b\u306b\u300c\u8cfc\u8cb7\u3078\u306e\u95a2\u5fc3\u5c64\u300d\u3078\u3068\u8ee2\u63db\u3055\u305b\u308b\u304b\u304c\u91cd\u8981\u306a\u9805\u76ee\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\" style=\"text-align: center;\"><img decoding=\"async\" src=\"https:\/\/lanway.jp\/journal\/wp\/wp-content\/uploads\/2023\/01\/DualAISAS.png\" alt=\"\" class=\"wp-image-911\" width=\"700px\"><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"i-4\"><strong>\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u306e\u4f5c\u308a\u65b9\u30fb\u4f5c\u6210\u30d5\u30ed\u30fc<\/strong><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1.\u30da\u30eb\u30bd\u30ca\u8a2d\u5b9a<\/strong><\/h3>\n\n\n\n<p>\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u3092\u4f5c\u308b\u969b\u306b\u306f\u3001\u307e\u305a\u30da\u30eb\u30bd\u30ca\u8a2d\u5b9a\u304c\u5fc5\u8981\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<div class=\"layout_03\">\n\t<p class=\"layout_03-title\">\u30bf\u30fc\u30b2\u30c3\u30c8\u30fb\u30da\u30eb\u30bd\u30ca\u8a2d\u5b9a\u306b\u3064\u3044\u3066\u306f\u3053\u3061\u3089\u3067\u89e3\u8aac\u3057\u3066\u3044\u307e\u3059 <\/p>\n\t<a class=\"layout_03-flex\" href=\"https:\/\/lanway.jp\/journal\/knowledge\/683\/\">\n\t\t<div class=\"layout_03-imgbox\">\n\t\t\t<img decoding=\"async\" src=\"https:\/\/lanway.jp\/journal\/wp\/wp-content\/uploads\/2022\/12\/persona.jpg\" alt=\"\u30d6\u30e9\u30f3\u30c9\u3092\u6210\u529f\u306b\u5c0e\u304f\u30da\u30eb\u30bd\u30ca\u8a2d\u5b9a\">\n\t\t<\/div>\n\t\t<div class=\"layout_03-textbox\">\n\t\t\t<p class=\"layout_03-textbox_title\">\u30d6\u30e9\u30f3\u30c9\u3092\u6210\u529f\u306b\u5c0e\u304f\u30da\u30eb\u30bd\u30ca\u8a2d\u5b9a<\/p>\n\t\t\t<p class=\"layout_03-textbox_text\">\u65b0\u305f\u306a\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u958b\u767a\u3001\u30d6\u30e9\u30f3\u30c9\u3092\u518d\u69cb\u7bc9\u3059\u308b\u969b\u306b\u3001\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3059\u308b\u4f01\u696d\u5074\u306f\u3001\u9867\u5ba2\u3092\u6df1\u304f\u7406\u89e3\u3057\u3001\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u3092\u6349\u3048\u305f\u30b5\u30fc\u30d3\u30b9\u4f53\u9a13\u3092\u8003\u3048\u306a\u304f\u3066\u306f\u306a\u308a\u307e\u305b\u3093\u3002\n\u305d\u306e\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u3092\u6349\u3048\u308b\u306b\u306f\u3001\u30da\u30eb\u30bd\u30ca\u8a2d\u5b9a\u304c\u5fc5\u8981\u4e0d\u53ef\u6b20\u3067\u3059\u3002\n\u30da\u30eb\u30bd\u30ca\u8a2d\u5b9a\u306b\u3088\u308a\u3001\u9867\u5ba2\u3078\u306e\u6df1\u3044\u7406\u89e3\u304c\u3067\u304d\u3001\u660e\u78ba\u306a\u6839\u62e0\u306b\u57fa\u3065\u304f\u30d6\u30e9\u30f3\u30c9\u6226\u7565\u3092\u7acb\u3066\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\t\t<\/div>\n\t<\/a>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2.\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u306e\u8cfc\u8cb7\u884c\u52d5\u30e2\u30c7\u30eb\u306e\u9078\u629e<\/strong><\/h3>\n\n\n\n<p>\u696d\u7a2e\u3084\u5546\u54c1\u306b\u3088\u3063\u3066\u8cfc\u5165\u307e\u3067\u306e\u30d5\u30a7\u30fc\u30ba\u3082\u5927\u304d\u304f\u9055\u3046\u306e\u3067\u3001\u696d\u7a2e\u3084\u5546\u54c1\u30fb\u30da\u30eb\u30bd\u30ca\u306e\u884c\u52d5\u306b\u5408\u308f\u305b\u305f\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u306e\u8cfc\u8cb7\u884c\u52d5\u30e2\u30c7\u30eb\u3092\u9078\u629e\u3059\u308b\u3002<br>\u8cfc\u8cb7\u884c\u52d5\u30e2\u30c7\u30eb\u306b\u3064\u3044\u3066\u306f\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u306e\u8cfc\u8cb7\u884c\u52d5\u30e2\u30c7\u30eb\u306b\u3064\u3044\u3066\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<br>\u4e0d\u52d5\u7523\u3084\u81ea\u52d5\u8eca\u306a\u3069\u306e\u9ad8\u7d1a\u306a\u8cb7\u3044\u7269\u306a\u3089\u300c\u6bd4\u8f03\u30fb\u691c\u8a0e\u300d\u306e\u30d5\u30a7\u30fc\u30ba\u304c\u9577\u304f\u3001\u300c\u6bd4\u8f03\uff08\u691c\u7d22\uff09\u300d\u300c\u5185\u89a7\u30fb\u8a66\u4e57\u300d\u300c\u5546\u8ac7\u300d\u306b\u5206\u89e3\u3082\u3067\u304d\u308b\u306a\u3069\u3001\u5fc5\u305a\u3057\u3082\u8cfc\u8cb7\u30e2\u30c7\u30eb\u306b\u5b8c\u74a7\u306b\u5408\u308f\u305b\u308b\u5fc5\u8981\u306f\u306a\u304f\u3001\u3042\u304f\u307e\u3067\u76ee\u5b89\u3068\u3057\u3066\u4f7f\u3044\u307e\u3059\u3002<br>\u304a\u83d3\u5b50\u306a\u3069\u306e\u8cfc\u5165\u306a\u3089\u691c\u8a0e\u306e\u30d5\u30a7\u30fc\u30ba\u304c\u3044\u3089\u306a\u3044\u3001\u3082\u3057\u304f\u306f\u77ed\u3044\u306a\u3069\u3001\u696d\u7a2e\u30fb\u5546\u54c1\u30fb\u30da\u30eb\u30bd\u30ca\u306e\u884c\u52d5\u306b\u5408\u308f\u305b\u305f\u30d5\u30a7\u30fc\u30ba\u306e\u9805\u76ee\u30fb\u671f\u9593\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3.\u7c21\u6613\u7684\u306a\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u306e\u4f5c\u6210\uff08\u8b70\u8ad6\u306e\u51fa\u767a\u70b9\uff09<\/strong><\/h3>\n\n\n\n<p>\u6b21\u306e\u30d5\u30a7\u30fc\u30ba\u3067\u30c1\u30fc\u30e0\u3067\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u3092\u4f5c\u6210\u3057\u3066\u3044\u304f\u306e\u3067\u3001\u8b70\u8ad6\u3059\u308b\u969b\u306b\u30d9\u30fc\u30b9\u304c\u3042\u3063\u305f\u307b\u3046\u304c\u30b9\u30e0\u30fc\u30ba\u306b\u9032\u3080\u306e\u3067\u3001\u7c21\u6613\u7684\u306b\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u306e\u30d9\u30fc\u30b9\u3092\u4f5c\u6210\u3057\u307e\u3059\u3002<br>\u3053\u306e\u7c21\u6613\u7684\u306b\u4f5c\u6210\u3059\u308b\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u306f\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u540c\u6642\u306b\u8907\u6570\u4eba\u3067\u66f8\u304d\u8fbc\u3081\u308b\u30c4\u30fc\u30eb\u3092\u9078\u629e\u3059\u308b\u3068\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u5404\u3005\u66f8\u304d\u8fbc\u3081\u308b\u306e\u3067\u3001\u4fbf\u5229\u3067\u3059\u3002<br>\u79c1\u306fMIRO\u3092\u4f7f\u3046\u3053\u3068\u304c\u591a\u3044\u3067\u3059\u3002<br><a href=\"https:\/\/miro.com\/ja\/\" target=\"_blank\" rel=\"noopener\" title=\"\">https:\/\/miro.com\/ja\/<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1434\" height=\"712\" src=\"https:\/\/lanway.jp\/journal\/wp\/wp-content\/uploads\/2023\/01\/miro-1.png\" alt=\"\" class=\"wp-image-943\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>3-1.\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u306e\u67a0\u7d44\u307f\u3092\u6c7a\u5b9a\u3059\u308b\uff08\u7e26\u8ef8\u3068\u6a2a\u8ef8\uff09<\/strong><\/h4>\n\n\n\n<p>\u305d\u308c\u305e\u308c\u306e\u30b5\u30fc\u30d3\u30b9\u306b\u5408\u308f\u305b\u3066\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3057\u3066\u304f\u3060\u3055\u3044\u3002<br><strong>\u3010\u7e26\u8ef8\u306e\u4f8b\u3011<\/strong><br><strong>\u25cf\u884c\u52d5<\/strong><br>\u30da\u30eb\u30bd\u30ca\u306f\u3069\u3093\u306a\u884c\u52d5\u3092\u3059\u308b\u306e\u304b<br><strong>\u25cf\u611f\u60c5\u30fb\u5fc3\u7406<\/strong><br>\u306a\u305c\u305d\u306e\u884c\u52d5\u3092\u3057\u3066\u3044\u308b\u306e\u304b\u30a4\u30f3\u30b5\u30a4\u30c8\u3002<br><strong>\u25cf\u30c1\u30e3\u30cd\u30eb<\/strong><br>\u30c1\u30e3\u30cd\u30eb\u306f\u4f55\u304b<br><strong>\u25cf\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8<\/strong><br>\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8\u306f\u4f55\u304b<br><strong>\u25cf\u30e6\u30fc\u30b6\u30fc\u304c\u601d\u3044\u7559\u307e\u308b\u969c\u5bb3\u3084\u8ab2\u984c<\/strong><br>\u30e6\u30fc\u30b6\u30fc\u306f\u306a\u305c\u6b21\u306e\u30b9\u30c6\u30c3\u30d7\u306b\u9032\u307e\u306a\u3044\u306e\u304b\uff08\u30a4\u30f3\u30b5\u30a4\u30c8\uff09<br><strong>\u25cf\u7406\u60f3\u306eUX<\/strong>\uff08\u969c\u5bb3\u3092\u6255\u62ed\u3059\u308b\uff09<br>\u3053\u306e\u30d5\u30a7\u30fc\u30ba\u306e\u30e6\u30fc\u30b6\u30fc\u306b\u306f\u3069\u3093\u306aUX\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u30d9\u30b9\u30c8\u304b\u3002<br><strong>\u25cf\u65bd\u7b56\u30d7\u30e9\u30f3<\/strong>\uff08\u7406\u60f3\u306eUX\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306e\u65bd\u7b56\uff09<\/p>\n\n\n\n<p><strong>\u3010\u6a2a\u8ef8\u306e\u4f8b\u3011<\/strong><br>\u9078\u629e\u3057\u305f\u8cfc\u8cb7\u884c\u52d5\u30e2\u30c7\u30eb\u306e\u30d5\u30a7\u30fc\u30ba\u3092\u53c2\u8003\u306b\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3057\u307e\u3059\u3002<br>\u8cfc\u5165\u983b\u5ea6\u3084\u610f\u601d\u6c7a\u5b9a\u306e\u6642\u9593\u306b\u3088\u3063\u3066\u30bf\u30a4\u30e0\u30e9\u30a4\u30f3\u306e\u9577\u3055\u3092\u8abf\u6574\u3057\u307e\u3059\u3002<br>\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306b\u3088\u3063\u3066\u3001\u30d5\u30a7\u30fc\u30ba\u304c1\u65e5\u306a\u306e\u304b1\u30f6\u6708\u306a\u306e\u304b1\u5e74\u306a\u306e\u304b\u5927\u304d\u304f\u9055\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>3-2.\u30d5\u30a7\u30fc\u30ba\u3054\u3068\u306e\u30da\u30eb\u30bd\u30ca\u306e\u884c\u52d5\uff08\u30a2\u30af\u30b7\u30e7\u30f3\uff09\u3092\u3067\u304d\u308b\u3060\u3051\u7d30\u304b\u304f\u66f8\u304d\u51fa\u3059\u3002<\/strong><\/h4>\n\n\n\n<p>\u4f3c\u305f\u884c\u52d5\u9805\u76ee\u306f\u30b0\u30eb\u30fc\u30d4\u30f3\u30b0\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>3-3.\u884c\u52d5\u304b\u3089\u305d\u306e\u4ed6\u306e\u9805\u76ee\u3092\u57cb\u3081\u3066\u3044\u304d\u307e\u3059<\/strong><\/h4>\n\n\n\n<p>\u66f8\u304d\u51fa\u3057\u305f\u884c\u52d5\u3092\u901a\u3058\u3066\u3001\u30da\u30eb\u30bd\u30ca\u306e\u4e2d\u306b\u751f\u307e\u308c\u308b\u611f\u60c5\u3084\u610f\u8b58\u3001\u611f\u60c5\u3001\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3068\u306e\u63a5\u70b9\uff08\u30b3\u30f3\u30bf\u30af\u30c8\u30dd\u30a4\u30f3\u30c8\uff09\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u601d\u3044\u3068\u3069\u307e\u308b\u969c\u5bb3\u30fb\u8ab2\u984c\uff08\u30a4\u30f3\u30b5\u30a4\u30c8\uff09\u3092\u66f8\u304d\u51fa\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8<\/strong><\/h4>\n\n\n\n<p><strong>\u25cf\u30da\u30eb\u30bd\u30ca\u306eMOT\uff08\u771f\u5b9f\u306e\u77ac\u9593\uff09\u3092\u898b\u3064\u3051\u308b\u3002<\/strong><br>MOT\uff08Moment Of Truth\uff09\u3068\u306f\u3001\u9867\u5ba2\u304c\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306b\u89e6\u308c\u3001\u5370\u8c61\u3092\u5f62\u6210\u3057\u305f\u308a\u5909\u66f4\u3057\u305f\u308a\u3059\u308b\u201c\u771f\u5b9f\u306e\u77ac\u9593\u201d\u306e\u3053\u3068\u3067\u3059\u3002<br>MOT\u306b\u306f\u8272\u3005\u306aMOT\u304c\u3042\u308a\u307e\u3059\u3002<br>\u5b9f\u306f\u69d8\u3005\u306a\u30da\u30eb\u30bd\u30ca\u3092\u4f5c\u3063\u3066\u3082MOT\u306f\u305d\u3093\u306a\u306b\u5927\u304d\u304f\u5909\u308f\u3089\u306a\u3044\u3053\u3068\u304c\u591a\u3044\u3068\u8a00\u308f\u308c\u3066\u3044\u307e\u3059\u3002<br>ZMoT\uff08\u30ba\u30a3\u30fc\u30e2\u30c3\u30c8\uff09\uff0f\u9867\u5ba2\u304c\u5e97\u306b\u6765\u308b\u524d\u306b\u4f55\u304b\u8cb7\u304a\u3046\u304b\u6c7a\u3081\u308b\u77ac\u9593\uff08\u53e3\u30b3\u30df\u30fb\u30ec\u30d3\u30e5\u30fc\u30fbSNS\u306a\u3069\uff09<br>FMoT\uff08\u30a8\u30d5\u30e2\u30c3\u30c8\uff09\uff0f\u9867\u5ba2\u304c\u5e97\u982d\u3067\u3069\u306e\u5546\u54c1\u3092\u8cb7\u3046\u304b\u3092\u6c7a\u5b9a\u3059\u308b\u77ac\u9593\u3002<br>SMoT\uff08\u30a8\u30b9\u30e2\u30c3\u30c8\uff09\uff0f\u9867\u5ba2\u304c\u5546\u54c1\u3092\u8cfc\u5165\u3057\u305f\u5f8c\u3001\u5546\u54c1\u3092\u5b9f\u969b\u306b\u4f7f\u7528\u3057\u3066\u3044\u3044\u304b\u60aa\u3044\u304b\u5224\u65ad\u3057\u3001\u7d99\u7d9a\u8cfc\u5165\u3059\u308b\u304b\u6c7a\u3081\u308b\u77ac\u9593\u3002<br>MoT\uff08\u771f\u5b9f\u306e\u77ac\u9593\uff09\u304c\u308f\u304b\u308b\u3068\u305d\u308c\u306b\u5bfe\u3059\u308b\u5177\u4f53\u7684\u306a\u65bd\u7b56\u3092\u8003\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>\u25cf\u9867\u5ba2\u306b\u76f4\u63a5\u304b\u304b\u308f\u308b\u90e8\u5206\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u88cf\u5074\u306e\u4ed5\u7d44\u307f\u307e\u3067\u8003\u3048\u308b\u3002<\/strong><br>\u9867\u5ba2\u306b\u76f4\u63a5\u304b\u304b\u308f\u308b\u90e8\u5206\u4ee5\u5916\u3068\u306f\u3001\u4f8b\u3048\u3070\u3001\u9867\u5ba2\u7ba1\u7406\u4e00\u5143\u5316\u306e\u5c0e\u5165\u3084\u5546\u54c1\u30fb\u5728\u5eab\u7ba1\u7406\u4e00\u5143\u5316\u306a\u3069\u306e\u88cf\u5074\u3001\u793e\u5185\u74b0\u5883\u306e\u69cb\u7bc9\u306a\u3069\u306e\u3053\u3068\u3067\u3059\u3002\u88cf\u5074\u306e\u4ed5\u7d44\u307f\u304c\u6574\u3063\u3066\u3044\u306a\u3044\u3068\u9867\u5ba2\u4f53\u9a13\u306e\u5411\u4e0a\u306a\u3069\u304c\u5b9f\u73fe\u3057\u306a\u3044\u3053\u3068\u3082\u591a\u3005\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>\u25cf\u65bd\u7b56\u3092\u8003\u3048\u308b\u969b\u306b\u306f\u30d5\u30a7\u30fc\u30ba\u3092\u610f\u8b58\u3059\u308b<\/strong><br>\u30d5\u30a7\u30fc\u30ba\u3054\u3068\u306b\u3001\u3069\u3093\u306a\u65bd\u7b56\u3092\u63d0\u4f9b\u3059\u308c\u3070\u6b21\u306e\u30d5\u30a7\u30fc\u30ba\u306b\u884c\u304f\u306e\u304b\u8003\u3048\u308b\u3002<br>\u307e\u305f\u3001\u65bd\u7b56\u306f\u5927\u304d\u304f\uff13\u3064\u306b\u5206\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<br>\u30c7\u30b8\u30bf\u30eb\u624b\u6cd5\uff0f\u30ea\u30a2\u30eb\u624b\u6cd5\uff0f\u30de\u30b9\u30e1\u30c7\u30a3\u30a2\u624b\u6cd5\u304c\u3042\u308a\u3001\u30de\u30b9\u30e1\u30c7\u30a3\u30a2\u306f\u5e8f\u76e4\u306e\u30d5\u30a7\u30fc\u30ba\u3068\u76f8\u6027\u304c\u3088\u304f\u3001\u30ea\u30a2\u30eb\u624b\u6cd5\u306f\u8cfc\u5165\u306b\u8fd1\u3044\u30d5\u30a7\u30fc\u30ba\u306b\u76f8\u6027\u304c\u3044\u3044\u3067\u3059\u3002\u30c7\u30b8\u30bf\u30eb\u624b\u6cd5\u306f\u5168\u3066\u306e\u30d5\u30a7\u30fc\u30ba\u306b\u767b\u5834\u3057\u307e\u3059\u3002<br>\u30fb\u30c7\u30b8\u30bf\u30eb\u624b\u6cd5\uff1a\u30a6\u30a7\u30d6\u5e83\u544a\uff0f\u30c7\u30b8\u30bf\u30eb\u30b5\u30a4\u30cd\u30fc\u30b8\uff0f\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\uff0fSNS\u306a\u3069<br>\u30fb\u30ea\u30a2\u30eb\u624b\u6cd5\uff1a\u30ab\u30bf\u30ed\u30b0\uff0f\u30d1\u30f3\u30d5\u30ec\u30c3\u30c8\u306e\u5e97\u8217\u8a2d\u7f6e\u3084\u914d\u5e03\u3001\u5e97\u982d\u30fb\u8857\u982d\u30a4\u30d9\u30f3\u30c8\uff0f\u4f53\u9a13\u4f1a\uff0f\u5e97\u982d\u5b9f\u6f14\uff0f\u30bb\u30df\u30ca\u30fc\uff0f\u30d5\u30a7\u30a2\u306a\u3069<br>\u30fb\u30de\u30b9\u30e1\u30c7\u30a3\u30a2\uff1a\u30c6\u30ec\u30d3\uff0fCM\uff0f\u96d1\u8a8c\uff0f\u30e9\u30b8\u30aa<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\" style=\"text-align: center;\"><img decoding=\"async\" src=\"https:\/\/lanway.jp\/journal\/wp\/wp-content\/uploads\/2023\/01\/phase.png\" alt=\"\" class=\"wp-image-928\" width=\"700px\"><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>4. \u30c1\u30fc\u30e0\u3067\u60c5\u5831\u3092\u51fa\u3057\u5408\u3046<\/strong><\/h3>\n\n\n\n<p>\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u30c1\u30fc\u30e0\u3001\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u3068\u4e00\u7dd2\u306b\u4f5c\u6210\u3059\u308b\u306e\u304c\u30d9\u30b9\u30c8\u3067\u3059\u3002<br>\u4e00\u4eba\u3067\u8003\u3048\u308b\u3068\u30d0\u30a4\u30a2\u30b9\u304c\u304b\u304b\u308a\u3084\u3059\u3044\u306e\u3068\u4e00\u4eba\u3067\u53ce\u96c6\u3059\u308b\u60c5\u5831\u306b\u306f\u9650\u754c\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>\u3010\u60c5\u5831\u306e\u53ce\u96c6\u65b9\u6cd5\u3011<\/strong><br>\u30fb\u30da\u30eb\u30bd\u30ca\u3067\u5f97\u3066\u3044\u308b\u60c5\u5831<br>\u30fb\u8ffd\u52a0\u3067\u5b9a\u6027\u30fb\u5b9a\u91cf\u8abf\u67fb\u3059\u308b\uff08\u7279\u306b\u30da\u30eb\u30bd\u30ca\u306b\u5b9a\u6027\u7684\u306a\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u306a\u3069\u3059\u308b\u306e\u304c\u3044\u3044\uff09<br>\u30fb\u6709\u6a29\u8005\u306b\u30d2\u30a2\u30ea\u30f3\u30b0\u3059\u308b<br>\u30fb\u9867\u5ba2\u3068\u5bc6\u306a\u62c5\u5f53\u8005\u3078\u306e\u30d2\u30a2\u30ea\u30f3\u30b0<br>\u30fb\u30a6\u30a7\u30d6\u3067\u691c\u7d22\uff08\u53e3\u30b3\u30df\u30fbSNS\u306a\u3069\uff09<br>\u30fb\u30a2\u30f3\u30b1\u30fc\u30c8\u8abf\u67fb<br>\u30fbGA\u306a\u3069\u306e\u5206\u6790\u30c4\u30fc\u30eb<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>5. \u6b63\u5f0f\u306a\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u306e\u4f5c\u6210<\/strong><\/h3>\n\n\n\n<p>\u4e0a\u8a18\u306e\u300c\u30c1\u30fc\u30e0\u3067\u60c5\u5831\u3092\u51fa\u3057\u5408\u3046\u300d\u304c\u5b8c\u4e86\u3057\u305f\u3089\u3001\u898b\u3084\u3059\u3044\u5f62\u306b\u6e05\u66f8\u3059\u308b\u3002<br>\u79c1\u306fAdobe XD\u3092\u4f7f\u3046\u3053\u3068\u304c\u591a\u3044\u3067\u3059\u3002<br>\u5b9f\u969b\u306e\u6848\u4ef6\u3092\u304a\u898b\u305b\u3059\u308b\u3053\u3068\u306f\u3067\u304d\u306a\u3044\u306e\u3067\u3001\u4e0b\u8a18\u306f\u5373\u5e2d\u3067\u4f5c\u3063\u305f\u30a4\u30e1\u30fc\u30b8\u306b\u306a\u308a\u307e\u3059\u3002<br>\u7d30\u304b\u3044\u5185\u5bb9\u306f\u30c0\u30df\u30fc\u3068\u3057\u3066\u5165\u308c\u3066\u3044\u308b\u3060\u3051\u306a\u306e\u3067\u3001\u3042\u304f\u307e\u3067\u4ed5\u4e0a\u304c\u308a\u306e\u30c7\u30b6\u30a4\u30f3\u30a4\u30e1\u30fc\u30b8\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1628\" height=\"1193\" src=\"https:\/\/lanway.jp\/journal\/wp\/wp-content\/uploads\/2023\/01\/Customer-Journey-Map.png\" alt=\"\" class=\"wp-image-946\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"i-5\"><strong>\u307e\u3068\u3081<\/strong><\/span><\/h2>\n\n\n\n<p>\u4eca\u56de\u306f\u300c\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u306e\u91cd\u8981\u6027\u3068\u4f5c\u308a\u65b9\u306b\u3064\u3044\u3066\u5fb9\u5e95\u89e3\u8aac\u300d\u3092\u304a\u5c4a\u3051\u3057\u307e\u3057\u305f\u3002<br>\u3044\u304b\u304c\u3067\u3057\u305f\u3067\u3057\u3087\u3046\u304b\u3002<br>CX\u3001UX\u3001\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u5316\u306a\u3069\u3068\u5bc6\u63a5\u306b\u95a2\u308f\u308a\u3001\u5e74\u3005\u91cd\u8981\u6027\u304c\u5897\u3057\u3066\u3044\u308b\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u3002<br>\u6700\u8fd1\u306f\u3001\u3069\u306e\u4f01\u696d\u3082CX\u3001UX\u306e\u5411\u4e0a\u306b\u529b\u3092\u5165\u308c\u3066\u3044\u308b\u5370\u8c61\u3067\u3059\u304c\u3001\u305d\u306e\u969b\u306b\u3082\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u304c\u5927\u304d\u306a\u529b\u3092\u767a\u63ee\u3057\u307e\u3059\u3002<br>\u3053\u306e\u8a18\u4e8b\u304c\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u3092\u4f5c\u308b\u969b\u306e\u624b\u52a9\u3051\u306b\u306a\u308c\u3070\u3068\u601d\u3044\u307e\u3059\u3002<br>\u3067\u306f\u4eca\u56de\u306f\u3053\u306e\u8fba\u3067\u3002<\/p>\n\n\n\n<div 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